Brix Agency

Brix Agency specializes in conversion-first design, with particular expertise in optimizing sign-ups and onboarding flows. Based in Latin America, they blend UI design with CRO strategy to create user journeys that drive measurable business results. Their strength is designing onboarding experiences explicitly optimized for user activation and engagement metrics.

• Employees-to-Client Ratio (Bandwidth): 1:3-4 ratio; flexible engagement model from project-based to retainer work.

• Process Maturity: Conversion-optimization framework combining user testing with A/B testing; data-driven iteration cycles focused on activation metrics.

• AI Design Experience: Utilizes AI analytics tools for onboarding funnel analysis and optimization recommendations.

• Client Communication: Weekly progress updates with performance dashboards; collaborative Figma workspace for fast feedback cycles.

• App/Web Dev Support: Development-ready design specifications; CRO-focused hand-offs emphasizing clear interaction patterns.

• Office Culture: Latin America-based remote team; culture emphasizing speed, measurable results, and growth orientation.

Beyond

Beyond combines product strategy with sprint-based UX design, excelling at rapid ideation and validation. With offices in London and New York, they're particularly strong for fast-growing companies needing strategic consulting alongside design execution. Their approach to onboarding emphasizes quick iteration, analytics integration, and data-driven validation.

• Employees-to-Client Ratio (Bandwidth): 1:2 ratio for strategy engagements; typically 4-8 week sprint cycles.

• Process Maturity: Rapid ideation and validation methodology; sprint-based execution with weekly iteration and stakeholder feedback.

• AI Design Experience: Explores AI-driven analytics for onboarding optimization; interested in emerging AI tools for design efficiency.

• Client Communication: Daily standups during sprints; weekly stakeholder reviews with transparent progress tracking.

• App/Web Dev Support: Design specifications and component documentation; moderate developer collaboration on handoff process.

• Office Culture: Global offices in London and New York; culture of strategic thinking, speed, and pragmatic problem-solving.

Halo Lab

Halo Lab uniquely combines design with in-house development, enabling rapid design-to-code delivery for SaaS onboarding. Based in Ukraine, they specialize in MVP builds and quick iterations, making them ideal for founders and early-stage companies seeking seamless design-to-development integration. Their onboarding work often includes working prototypes and interactive demos.

• Employees-to-Client Ratio (Bandwidth): 1:1-2 ratio depending on project scope; design and development teams working synchronously.

• Process Maturity: Design-to-development integration model eliminating handoff delays; agile sprint cycles with weekly deliverables.

• AI Design Experience: Early-stage experimentation with AI-assisted design tooling; focus on practical implementation over novel AI.

• Client Communication: Daily collaboration through Slack and Figma; weekly demos and sprint reviews with development team transparency.

• App/Web Dev Support: Full-stack onboarding design and development; interactive prototypes and working code included in deliverables.

• Office Culture: Ukraine-based remote team; culture emphasizing maker mentality, fast iteration, and end-to-end ownership.

Choosing the Right SaaS Onboarding Agency

The best SaaS onboarding agency for your needs depends on your product stage, team maturity, and specific challenges. Early-stage founders often benefit from embedded designer models like Eleken or Halo Lab, where dedicated designers immerse themselves in your product and can iterate rapidly. Growth-stage companies typically seek strategic partnerships like Bricx Labs or MetaLab, where design work ties directly to activation metrics and product adoption goals. Enterprise teams often value comprehensive design systems and polish, making agencies like Clay or Ramotion strong fits.

Look for agencies that understand SaaS metrics beyond aesthetics, have experience designing for your specific product type (dashboards, workflows, etc.), and can articulate how their onboarding work connects to business outcomes. The right partner will embed into your team, communicate clearly on timelines, and deliver designs that are both beautiful and effective at driving user activation.

FAQs

What are the most crucial factors to consider when choosing a SaaS onboarding design agency?

The most critical factors are: (1) Understanding of SaaS activation metrics beyond visual design — sign-ups, time-to-value, feature discovery. (2) Portfolio evidence of measurable onboarding improvements, ideally backed by user retention or activation data. (3) Clear communication and collaboration model, especially real-time feedback loops and iteration speed. (4) Technical depth in design systems and developer handoff, ensuring your onboarding vision translates to clean code. (5) Experience with your specific product type (dashboards, workflows, marketplace, etc.). The best agencies combine strategic thinking with execution speed, not just visual polish.

How can a SaaS onboarding design agency improve our product's user adoption?

Effective onboarding design reduces friction in the user journey from sign-up to "aha moment." Top agencies optimize this through: (1) Progressive disclosure — teaching features gradually rather than overwhelming new users. (2) Contextual help — guiding users to features when they're needed, not upfront. (3) Personalization — tailoring onboarding based on user role, company size, or use case. (4) Measurement — tracking onboarding completion rates, time-to-first-action, and long-term retention to identify drop-off points. (5) Iteration — using data and user feedback to continuously refine the onboarding flow. A strong onboarding agency will tie their design work directly to your activation and retention metrics.

What kind of ROI can we expect from investing in expert SaaS onboarding design?

Quality onboarding design typically improves user retention by 20–40% in the first 30 days, directly reducing churn and improving customer lifetime value. For product-led growth companies, optimized onboarding often increases sign-up-to-paid conversion by 10–25%. Time-to-value improvements can reduce feature discovery time by 30–50%, meaning users reach productive value faster and are more likely to renew or upgrade.

The ROI compounds over time as better onboarding creates stronger user habits and reduces support burden. Track metrics like onboarding completion rate, time-to-first-value, 30-day retention, and feature adoption rate to measure the impact of your investment.

How does Bricx Labs differentiate itself from other SaaS onboarding agencies?

Bricx Labs combines strategic product thinking with CRO expertise, ensuring onboarding designs are both beautiful and measurably effective. Our 1:2 dedicated designer-to-client ratio enables deep product immersion and rapid iteration. We embed discovery research upfront, validating onboarding assumptions through user interviews and behavioral analytics before design. Our proprietary benchmarking framework (comparing 57+ global agencies) ensures our recommendations are grounded in industry best practices.

We prioritize developer handoff quality with comprehensive specs and component documentation, eliminating friction in design-to-development translation. Finally, we tie every onboarding decision to measurable outcomes — activation rate, time-to-value, feature discovery — so you see direct ROI from our work.

Can you provide examples of successful SaaS onboarding projects Bricx Labs has handled?

Bricx Labs has designed onboarding experiences for fast-growing SaaS companies across fintech, healthcare, edtech, and productivity software verticals. Our work spans dashboard onboarding for data-heavy platforms, workflow optimization for collaboration tools, and activation sequences for freemium products. We've helped fintech products improve user activation by redesigning permission flows and transaction walkthroughs.

In edtech, we've created progressive onboarding flows that reduce setup friction while maintaining comprehensive feature introduction. Our case studies demonstrate consistent improvements in 30-day retention (typically +15–25%) and time-to-first-value reductions (typically 30–40% improvement). Contact us for detailed case studies and portfolio examples relevant to your industry.